Music is one of the most-discussed topics on Twitter, taking advantage of that fact, the chewing gum brand Trident teams up with music television network Fuse to launch a new TV show, Trending 10, with content sourced and produced live from Twitter music conversations. ..
Green Day launched Nokia Music in the U.S. with a performance in New York City. The Partnership involved a three-fold social media engagement plan between the band, Nokia and AT&T. ..
Midem – the annual international B2B event dedicated to the new music ecosystem, is expanding its offer for the brand and advertising communities with a dedicated zone called Brand Central. ..
Guess has partnered up with GQ magazine to create a miniseries showcasing rapper Theophilus London. ..