Musicactivation.com

Long story short : Oxfam ambassadors Coldplay have donated an incredible – and exclusive – acoustic version of their track ‘In My Place’ for a new crowd-sourced Oxfam campaign video produced by award-winning director Mat Whitecross. ..

Anyone who have ever owned Converse Chuck Taylors would admit they look damn good – once they get dirty. Well this basic fact may have inspired Converse because the brand just launched the European “Get Dirty” music series ..

Top producer Rodney Jerkins seeks new talent from the rap and R&B scene for a new McDonald’s campaign. ..

Irish musician Ryan Sheridan performed at the Odeon in Dublin for the launch of Heineken’s new TV commercial? ‘Long Story’ which features his song ‘The Dreamer’. ..

The Reckitt Benckiser’s Durex condom brand is taking advantage of the Valentines period to launch its new viral campaign on Youtube and Facebook. ..

The world’s best known teenager has launched his own fragrance. ..

The newest collaboration between the Finnish company and the girl band is all about pink…the Nokia N8 pink, presented in a very pink way… ..

Chrysler clubs together with hip hop artist Dr. Dre to promote the 2012 Chrysler 300S. The ad was first aired during the NBA finals and also features ..

The T-mobile guerrilla style ads are more than well known by now. So more than enough reason to write up a case on the publics’ favorite, namely the Welcome back performance at Heathrow Airport and to give you an update on their newest: Prince William and Kate Middleton ..

New Martini Moments online movie uses Krystl song Golden Days to continue the Martini story about inner glamour and authenticity. ..

Blackberry used the old brand advocate technique but this time they did it with a noticeably more niche advocate. People not in the music scene will not know ..